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Video is a critical part of modern marketing strategy for the Crane & Lift industry and continues to increase in popularity and importance. According to technology giant Cisco, consumer video traffic on the internet is projected to be 82% of all consumer internet traffic in 2022, up from 73% in 2017. Websites with video content garner higher engagement and longer user sessions, while videos shared on social media get far more engagement than posts with only images or text, and email campaigns that include video have higher open and click-through rates.
More and more, video is an integral part of the research that decision-makers perform before making important buying decisions. Construction firms that provide videos on their websites, in social media, and in presentations are seen as more technologically advanced, more trustworthy, and are regarded as leaders in their industry.
CraneLife creates amazing video content designed to engage and activate your current and future customers. Our talented team of writers, producers, marketing executives, and subject matter experts will elevate your business, capture its personality, and communicate your role in the construction marketplace. Our videos inform and excite the viewer while building a reputation that sets your firm apart.
CraneLife is not only our name, it is our niche and specialty. We know that your area of specialization has a unique language and culture that must resonate with your target customers. We understand the nuances and know how to establish your company as a leader in your field, exuding professionalism, energy, and strength. Our videos are carefully crafted to capture your customers’ interest while communicating your brand and company capabilities in a way that moves them closer to a buying decision.
Our deep Crane & Lift Industry experience and video production capabilities create a smooth and effective video production process from beginning to end.
Are you looking for a spectacularly effective video for your construction industry firm? Give CraneLife a call at (480) 808-0016 and let’s get started.
CraneLife is an agile, multi-service, industry-agnostic, full-service marketing & consulting agency with remarkable retention rates. Our team collaborates with clients in North America and Internationally from our headquarters in the United States.
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